BQ Blends is a smoothie startup launching its first packaged line, looking for a mascot warm enough to belong on a kid's lunchbox but credible enough for an adult shelf.
Mascot / Illustration / Packaging / Brand Application / Vector
Design a single character with enough range to carry the brand across packaging, social, and merchandise, without redrawing for every new application.
A central mascot — soft, geometric, instantly readable at thumbnail. Built in six poses with pre-defined brand applications for SKU labels, social cutouts, and merch. The pose library doubles as the on-pack illustration system.
I'm currently booking new client work for Summer 2026. Drop a line and I'll reply within 24 hours.