A regional retail brand entering three new markets, needing a campaign that could travel across channels without diluting the core message.
Campaign / Print / Digital / Email / Landing Page
Launch a coordinated multichannel campaign — print, digital banners, email, and a campaign landing page — that reads as one voice everywhere it appears.
A single hero idea, executed as a flexible system. Modular type lockups carry across formats, the color palette flexes between channels, and every asset shares a content frame so the message stays intact from billboard to inbox.
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