Jaspem Trucking

the client

Jaspem Truckline Inc. is a freight carrier and third-party logistics (3PL) provider offering full-service freight hauling, transloading, warehousing, and e-commerce pick-and-pack fulfillment.

keywords

B2B Social Campaign / 3PL Logistics / Service Marketing / Digital Collateral / Brand Identity

the objective

Design a cohesive B2B social media campaign that highlights Jaspem Truckline's expanded logistics capabilities beyond standard freight hauling: emphasizing transloading, 3PL warehousing, and e-commerce order fulfillment. The goal was to transform specialized supply chain services into clear, benefit-driven promotional assets optimized for feed and story formats.

the solution

Created a dynamic visual system utilizing high-contrast angled color blocking (vibrant red and deep navy), crisp condensed typography, and authentic industrial photography. The modular layouts deliver immediate messaging clarity across 1:1 square feed posts and 9:16 vertical stories, establishing an authoritative digital presence that reinforces reliability and operational scale.

01 / Feed Assets

Multi-Service Social Campaign

Core square post templates tailored for Instagram and LinkedIn feeds, establishing a high-contrast visual system across logistics, warehousing, and transportation services.