Reyes Master Agency

the client

Reyes Master Agency — A premier independent financial services and insurance brokerage offering customized mortgage protection, life insurance, final expense, and Indexed Universal Life (IUL) wealth strategies across the country.

keywords

Web Design / Webflow CMS / UI/UX Design / Financial Services / Design Tokens / Information Architecture / Responsive Design

the objective

Transform a sophisticated suite of insurance products into an approachable, elegant, and high-trust digital platform. Eliminate industry jargon, establish a luxury dark-mode visual hierarchy, and streamline client quote requests and consultation bookings.

the solution

Engineered a bespoke design token system centering on charcoal foundations (#252525, #2C2C2C) and burnished gold accents (#CDB97A). Built responsive multi-device interfaces, modular product InfoStack cards, high-converting consultation forms, and a scalable Webflow CMS.

Foundation & Tokens

Design System & Brand Tokens

Webflow UI Components

Color System Tokens

Burnished Gold #CDB97A Primary brand anchor, logo accent, CTA buttons, active tabs Click to copy

Light Gold #DFCF9B Hover states, borders, and subtitle highlights Click to copy

Deep Gold #B59F5A Pressed states and dark golden contours Click to copy

Charcoal Canvas #252525 Primary body background, dark canvas, scrollbar track Click to copy

Elevated Surface #2C2C2C Navigation drawer, dropdown menus, card containers Click to copy

Typographic Hierarchy

Hero & Section Display

INSURANCE & FINANCIAL PLANNING

Tight -0.02em tracking paired with high-impact SemiBold weights delivers authoritative presence for executive financial consulting.

Inter · SemiBold (600) · 38px H1 / 80px Hero Display

Body & Explanatory Copy

Protecting your family's future with clarity and precision.

Generous 1.6 line height and clean geometric proportions ensure maximum legibility across complex insurance policies and consultation guides.

Experience the Live Webflow Website

Explore the complete responsive platform including the interactive mortgage calculator, product InfoStacks, and client consultation booking funnel directly on the live domain.

Visit reyesmasteragency.com